PGA Show: Golfers Can Be Segmented Into Various Behavioral Segments

Golfers can be segmented into various behavioral segments and how to market to them. From The PGA Show held January 2015, here are two presentations that our ArrowCreek golfers should find very insightful.
2015-06-30 10.42.36

PGA 2015: Golf Marketing Trend Watch

Golfer Behavioral Segmentation & Consumer Insights 2015

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